Sep 1, 2009

close to the perfect place for papyrus

The only thing that would have made this a more perfect place, is if it were on the INSIDE:



Not only is it Papyrus, but they scaled the width down too just so it's even more unreadable. This is a lesson in poor branding. Brand yourself in a font EVERY DAMN NOVICE USES (lookin at you James Cameron) and then make it hard to read your contact information, and THen, THEY uglify a perfectly nice looking dumpster.

Oh, and it's on their website too.

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1 Comments:

Blogger Papyrus...Love It or Hate It? said...

Hey Joe, How you been?
That's Tempus Sans, not Papyrus.

November 12, 2009 10:42 PM  

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